Jorge Franco Photo


  • Litigation
  • Appellate
  • Personal Injury & Wrongful Death
  • Civil Litigation
  • Insurance Defense and Coverage
  • Product Liability Litigation
  • Professional Malpractice and Liability
  • Municipal Law
  • Medical Malpractice

About Jorge Franco, Jr.

Jorge Franco represents both plaintiffs and defendants in complex civil litigation cases ranging from insurance bad faith to professional malpractice, nursing home negligence, catastrophic injury/wrongful death, AZ Department of Child Safety (“DCS”) Negligence [formerly known as Child Protective Services (“CPS”)], as well as motorcycle, trucking and construction related injury cases. He has extensive experience representing businesses, insurance companies, individuals insured by insurance companies, self-insured companies, traffic control companies and municipalities as well as individual victims of torts in general including children and vulnerable adults.

Jorge joined the firm in 1996 and became a partner in 1998. Prior to joining Jennings Haug Keleher McLeod, he was a trial attorney for State Farm Insurance Co., with its in-house law firm, where he obtained extensive litigation and trial experience. Jorge holds certifications from the National Institute of Trial Advocacy (1995) and from the Arizona College of Trial Advocacy (1994).

In March 2007, Jorge was appointed as adjunct faculty to the Phoenix School of Law to teach general litigation and trial practice skills to third year law students preparing to graduate and enter the practice of law. In July 2013 He was appointed as faculty for the State Bar of Arizona College of Trial Advocacy where he instructs lawyers on the topic of trial practice skills.

Jorge has earned the AV/Preeminent Rating with Martindale Hubbell®.
Jorge is fluent in Spanish.

Representative Engagements

  • $250,000 settlement (2016) against State of Arizona – Department of Child Safety (DCS f/k/a CPS) on behalf of an abused and injured minor whom DCS/CPS failed to protect.
  • $1,700,000 damages verdict (2016) in a case against the State of Arizona – Department of Public Safety (DPS) arising from DPS’ negligent response to a collision, causing a severe secondary freeway accident.
  • $350,000 medical malpractice settlement (2014) on behalf of a surgical patient who was permanently injured and scarred in a failed laparoscopic bilateral ovarian cystectomy.
  • Defense Verdict (2012) on behalf of Maricopa County in a $1,750,000 wrongful death case brought by the parents of a deceased teenage boy in a case alleging the negligent design of a county roadway.
  • Defense Verdict (2010) on behalf of Maricopa County in a $2,000,000 property damage lawsuit brought by the homeowners of a flooded property.
  • $5,000,000 medical malpractice settlement (2010) on behalf of a deceased father’s wife and son.
  • $875,000 jury verdict (2009) against State of Arizona – Child Protective Services (CPS) on behalf of a father for the wrongful death of his daughter, which resulted from the neglect of her drug and alcohol dependent mother. This case resulted in the enactment of legislation known as Haley’s Law.
  • $250,000 settlement (2009) against State of Arizona – Child Protective Services (CPS) on behalf of a mother for the wrongful death of her 5-year-old son who was given a lethal dose of prescription SOMA while in the custody of his disturbed father in an attempted murder/suicide.
  • Directed verdict obtained (2008) on behalf of the Maricopa County Department of Transportation and Flood Control District in a $1.5 million lawsuit brought by homeowners alleging property damage resulting from County roadway maintenance coupled with flood control issues.
  • Million-dollar settlement (2008) against State of Arizona – Child Protective Services (CPS) on behalf of a young mother for the wrongful death of her two children killed by their father.
  • $752,500 settlement (2007) obtained against a Louisiana commercial motor carrier on behalf of a client who sustained catastrophic injuries in a freeway trucking accident where, after extensive lien negotiations, the settlement yielded a net equivalency of $1 million for the client
  • Million-dollar settlement (2006) against a Utah construction company, reached on behalf of a job foreman who sustained permanent and disfiguring leg burns and crush injuries when he was struck and pinned by an out-of-control piece of construction equipment.
  • $7,500,000 wrongful death verdict (2004) against State of Arizona – Child Protective Services (CPS) following the death and severe beating of two sisters ages 3 and 20 months. The largest Arizona tort trial verdict in 2004.
  • Jorge also has vast experience representing traffic control companies and the traffic control industry in all aspects of their business and industry, from drafting or reviewing Non-Compete Agreements, to revising company policies and procedures, defending job site injury cases, representing them in contract disputes and administrative hearings, and offering general advice and guidance on everyday business, liability and risk management matters.
  • Jorge represents various restaurants and businesses in defending claims of negligence, sexual assault, dram shop liability, wrongful death and premises liability.
  • Jorge has also successfully defended and prosecuted numerous insurance bad faith claims.
  • Jorge represents numerous public entities and municipalities in matters of general liability. Engagements include representation of flood control districts, irrigation districts, health care districts and departments, correctional health, Board of Supervisors and Department of Transportation.


  • Arizona
  • U.S. District Court District of Arizona
  • U.S. Court of Appeals Ninth Circuit
  • U.S. Supreme Court

Jorge Franco, Jr.

  • National Institute for Trial Advocacy, certification 1995
  • Arizona College of Trial Advocacy, certification 1994
  • Thomas M. Cooley Law School, J.D. (1991)
  • Shippensburg University of Pennsylvania, B.A. (1985)
Honors & Awards
  • Inclusion in The Best Lawyers in America® in the following areas:
    • Insurance Litigation (2018 – 2022)
    • Insurance Law (2018 – 2022)
    • Personal Injury Litigation – Defendants (2018 – 2022)
  • Named to America’s top 100 High Stakes Litigators® for Arizona (2021)
  • Listed in Arizona’s Finest Lawyers, sustaining member
  • Named to Arizona’s top 100 trial lawyers by the National Trial Lawyers
  • AV/Preeminent Rating by Martindale Hubbell®
  • Spanish
  • State Bar of Arizona, member
    • Trial Practice Section
    • Tort & Insurance Practice Section
  • Maricopa County Bar Association, member
  • American Trial Lawyers Association, member
  • Defense Research Institute, member
  • Arizona Association of Defense Counsel, member